Evolution’s Immersive Roulette wins ‘Game Of The Year’ at EGR Awards

The Game Of The Year recognises the game studio that has produced the stand-alone game that made the biggest impact during 2014. Special consideration is given to “innovation, marketing value, product quality and games that provide cut-through in a crowded market”.

Evolution’s Immersive Roulette is a unique live dealer game that uses a Hollywood-style multi-camera studio set-up to recreate for online players the close-up drama and fun of playing Roulette in a real casino.

Numerous HD (High Definition) cameras capture every movement of the ball in the live wheel in 200 frames-per-second live video, with various random auto-camera sequences keeping the presentation of every spin fresh and different. Close-up views are followed by slow motion replays, so players never miss a split-second of the action.

Created by Evolution’s in-house product development team in Riga for play on desktop, tablet and smartphone, the game has achieved major commercial success since its launch.

The award was received by Evolution UK Managing Director, Helen Hedgeland at the awards event held at The Roundhouse in London and attended by 700-plus eGaming industry professionals.

Commenting on the award, Helen Hedgeland, Managing Director of Evolution UK said: “With Immersive Roulette our team created a world first – a uniquely innovative and different game that has a real ‘wow factor’ – and we are delighted that the award recognises this. As a result, Immersive Roulette adds considerable marketing value for our licensees. Because it’s so different, the game attracts the broadest spectrum of players – Live Roulette enthusiasts, casino RNG game players and also new players and customers from areas such as online sportsbook and bingo.”

She added: “Immersive Roulette is a standout, premium-quality game unlike any Live Casino game available. As the world’s most advanced online Live Roulette game it has proved to be both a top revenue-earner in its own right and a powerful acquisition, retention and cross-selling tool.”