Evolution Gaming unveils new Deal or No Deal Live game, among its 10 new games showcased at ICE 2019

According to Todd Haushalter, Evolution’s Chief Product Officer, “This really is the start of a new era where entertainment is at the core of the new games we are making. Netflix, YouTube and video games are the alternative to online gaming, so games need to be both great gaming experiences and entertaining.”

Based on the hit TV show, Deal or No Deal Live is the world’s first 24/7 game show allowing players to play along from the comfort of their own home.

Haushalter added, “We wanted to stay true to the game show that people know and love, retaining the engaging presenter and the thrill of awaiting the offer from the banker but all the while making it compatible for online players as a live game. With that in mind, we embarked upon what has been the most complex studio that Evolution has ever built to date. The game has a mix of RNG elements allowing players the chance to win big, as well as the universally recognisable studio set design and rich sound effects for UI actions recreating the atmosphere of the hit TV show and bringing that to online gaming.”

In addition to Deal or No Deal Live, nine other new games are showcased at ICE:

Redefining Live Casino entertainment is a key theme for Evolution at ICE 2019. Like the secret game to be revealed during ICE, Evolution’s Deal or No Deal Live has the profile to attract new player types to Live Casino. It is the world’s first 24/7 game show and Haushalter says that Evolution is aiming really high with this title: “We want to reach an entertainment standard so high that people would want to watch the progress of the game even if they weren’t players in it, just as they would watch the TV show.”

Haushalter added, “We have never introduced so many games at one time. Following our successes with Lightning Roulette, we naturally feel pressure to deliver more truly unique games that not only engage today’s players but also provide new levels of entertainment and immersion. There is a real buzz around the company because we are confident we have met that challenge with this stellar line-up of new games. We are so very proud to be working with such a landmark famous name as Deal or No Deal, as well as showcasing incredible specialty games — all developed in-house by our immensely strong and talented team. Come by our stand at ICE to see all of the above and the unveiling of our secret additional game.”

Based on the Endemol Shine television programme Deal or No Deal © 2003.
Deal or No Deal Live Project © 2017 Endemol Shine IP B.V.
Deal or No Deal is a registered trademark of Endemol Shine IP B.V.  Used with permission.  All rights reserved.