Evolution Gaming, the world leader in video-streamed Live Dealer gaming, is gearing up for the launch of its 100thLive Casino table at the company’s Riga studio complex – making it the largest single-site casino operation in Europe.
The landmark event, set to be celebrated in the coming weeks, follows what Evolution says is “a year of unprecedented interest in Live Casino and, in particular, a sharp increase in demand from operators for dedicated, branded tables.”
To meet this demand, Evolution’s Riga-based staff has grown to almost 1,000. This includes design and development, customer support, chat moderators, surveillance and fraud teams, plus pitbosses and dealers serving international and localised Live Roulette, Blackjack, Baccarat and Casino Hold’em tables. Of this number, well over 100 staff are part of the international team, with native speaking dealers for eight different languages. Several native speaking dealer tables are open to all Evolution licensees, while others are operated exclusively for specific licensees.
Svante Liljevall, Evolution’s Chief Operating Officer, said: “We fully expect table and staff numbers to rise further as more and more operators choose to run their own dedicated tables out of our state-of-the-art studios.”
Liljevall believes that the demand for these tables, which enable customised branding and the use of dedicated native speaker dealers, is fuelled initially by customer service considerations, and then driven by results.
According to Liljevall, “Firstly, a dedicated table enables an operator to strengthen their brand online and to create unique offerings tailored to specific markets. Having taken that step, Evolution licensees typically see an immediate rise in player numbers, playing times and revenue. That’s as a direct result of localising their Live Casino and creating even stronger rapport between dealers and players. In many cases this leads to the operator opening further dedicated tables or a complete dedicated online environment.”
Liljevall added: “We are also expanding our Training Academy to provide regular training and assessments for both new and existing staff. This will ensure that we continue to have the very best dealers working on our tables, delivering a great choice of world-class live games, including the fastest Blackjack, and engaging with online players just as if they were in a real casino.”
