Contact:
Press Contacts:
Neva Garcia
Evolution Robotics, Inc.
(626) 535-2891
neva@evolution.com

Stephan West
Idealab for Evolution Robotics
(626) 685-4934
stephan@idealab.com

WowWee Contact:
Melissa Fogarty
Litzky Public Relations
(201) 222-9118
mfogarty@litzkypr.com

IMMEDIATE RELEASE

Evolution Robotics Supports Next Generation of WowWee Humanoids with its Highly Advanced Robotic Technologies

Pasadena, Calif. - March 22, 2006 - Evolution Robotics, a leading provider of next-generation robotics solutions, today announced a strategic alliance with WowWee Robotics™, the #1 consumer entertainment robotics company, to integrate Evolution’s technologies for vision and navigation into the next generation of WowWee products. WowWee’s award-winning Roboraptor™ and Robosapien™ are among the best-selling robots on the market today, with several million robots sold to date. Evolution Robotics works with leading consumer brands to make their robots smarter using breakthrough solutions in vision and autonomous navigation. WowWee will incorporate two of Evolution’s unique technologies in their line of products: ViPR™ and Northstar™. ViPR (Visual Pattern Recognition) is the “gold standard” in visual recognition technology, and provides reliable and fast recognition of patterns, objects, and locations in realistic environments. Northstar, known as “Indoor GPS,” is the world’s lowest-cost solution for position-awareness for consumer robots, and enables robots to navigate autonomously and intelligently. Both of these technologies will be used by WowWee as they continue to create breakthrough robotic companions and entertainment products. ”We are excited about joining WowWee to develop a new generation of robotic products that will provide amazing features to consumers,” said Paolo Pirjanian, President and Chief Technology Officer of Evolution Robotics. “These new robots will be truly intelligent and autonomous - a first in mass-market robots.”

”Evolution’s state-of-the-art robotics technologies are helping us to create products with very advanced and autonomous functions that will benefit our customers and meet their increasingly sophisticated expectations,” said Richard Yanofsky, president of WowWee Robotics. “Consumers want intelligent robots that can function autonomously, whether for pure entertainment purposes or to perform useful tasks such as fetching a beer or even helping to carry the groceries. Working closely with Evolution Robotics, we will be able to deliver these capabilities in our next generation of products.”

About Evolution Robotics
Evolution Robotics, Inc. is based in Pasadena, CA, and partners with brand leaders to make their products smarter by providing solutions for vision, autonomous navigation and intelligence. These technologies are used worldwide for commercial and consumer use including robotics toys, robotic vacuum cleaners, cell phone applications, and grocery loss prevention together with partners including Sony, Bandai, Sharper Image, and ER Retail. ER Retail is a wholly owned subsidiary of Evolution Robotics, Inc. Evolution Robotics is an operating company of Idealab, a creator and operator of technology businesses. (http://www.evolution.com).

About WowWee WowWee Ltd. is a privately-owned, Hong Kong based company, with offices in North America and a worldwide sales and distribution network. The company is the recognized leader in the manufacturing of innovative hi-tech consumer robotic and entertainment products. For more information and to see the latest WowWee products please go to http://www.wowwee.com